Which Idea Is Worth Developing?

How to decide what deserves your time and energy next

Free Online Workshop

You have plenty of ideas. The difficulty is deciding which one deserves your limited time and energy.

Perhaps you’re considering a new service, a programme, a different client group, corporate work, or a more substantial change to your practice. You can see potential in more than one direction, but you can’t develop everything at once.

And there’s a real cost to choosing.

What if you put your efforts into one avenue and it doesn’t go anywhere? What if you spend time developing something new when you could have been earning from the work you already do? How do you balance what clients need, what you enjoy, what might be financially viable, and what you actually have the energy for?

Perhaps you have lots of pieces you’re excited about, but you’re not sure how or when to start putting them together into something tangible.

So how do you decide what deserves development next without needing to know exactly where it will lead?

Join Wendy Kendall for a live workshop exploring why these decisions can remain difficult, even when you have considerable expertise and promising ideas.

Through a guided diagnostic exercise, you’ll examine your own decision dilemma, identify what you genuinely need to know, and discover a more useful way to decide what deserves your attention next.

FREE ONLINE WORKSHOP FOR PSYCHOLOGISTS AND PSYCHOLOGICAL PRACTITIONERS 

Which Idea Is Worth Developing?

How to decide what deserves your time and energy next

Hosted by Wendy Kendall.

Recording also available. Sign up today.

When choosing your next direction feels harder than it should

You might recognise some of these questions:

  • Should I develop the idea I’m most excited about, or the one that looks more commercially promising?
  • How do I know whether people will actually want what I’m thinking of creating?
  • What if I invest time and money in something that doesn’t work?
  • Could I pursue more than one direction, or do I need to choose?
  • How much clarity should I have before I commit?

These are important questions when the decision could affect your income, professional identity or the life you want your practice to support. It makes sense to take them seriously!

However, if you have been trying to answer them for some time without getting much closer to a decision, it may be worth examining how you are trying to decide.

That is what we’ll do in this workshop.

What you’ll discover

Bring an idea you’re considering, or a decision you’ve been finding difficult in your practice. Through a guided diagnostic exercise, you’ll have the opportunity to examine one of your own ideas or decision dilemmas and identify:

  • What is actually keeping your decision unresolved.
  • Which questions you are trying to answer before you can move forward.
  • Whether you are asking the right questions at the right stage.
  • What you genuinely need to know before deciding what deserves further development.
  • What a useful next step could look like without treating it as an irreversible commitment.

The aim is not to give you another generic prioritisation framework or tell you to “just take action”.

It is to help you understand your own decision more clearly, so you can make a better business judgement about what deserves your attention next.

Who is this workshop for?

This workshop is for psychologists and other experienced psychological practitioners who want to develop their work or practice in a new direction, but are finding it difficult to decide where to focus.

You may have several promising ideas, one idea you keep returning to, or a sense that your current practice could become something more. Perhaps you’re considering a new product or service, a different practice model, or work that brings together more of your expertise and interests.

You don’t need to arrive with a perfectly formed idea or be ready to make a major commitment. Bring the question you’re currently trying to answer.

About Wendy

Wendy Kendall is an Occupational and Coaching Psychologist and the founder of The Psychology Practice Accelerator. She works with psychologists and other practitioners to develop their expertise, ideas and practices into meaningful, sustainable work.

Her approach brings together practitioner development, practice and business development, and the practical process of bringing new work into the world.

FREE ONLINE WORKSHOP FOR PSYCHOLOGISTS ND PSYCHOLOGICAL PRACTITIONERS 

Which Idea Is Worth Developing?

How to decide what deserves your time and energy next

Hosted by Wendy Kendall.

Recording also available. Sign up today.